Cyber Cop | CSR
Bandhan Bank has launched Cyber Cop, a CSR initiative to raise awareness around cyber fraud and promote safer digital behaviour. Presented by Hindustan Times and implemented by Aident Social Welfare Organisation, the initiative helps people identify common scams, act quickly in moments of doubt and make safer online choices. It encourages a simple habit: pause, verify and report, because one informed second can make all the difference.
To strengthen the message, Bandhan Bank has partnered with filmmaker Rohit Shetty, known for his iconic cop universe and high-stakes storytelling. His association brings a familiar and relatable dimension to the campaign, reinforcing the importance of vigilance and timely action. It also underlines a key message: cyber safety isn’t just a technical concern, it’s a real-world issue that calls for everyday awareness and responsibility.
Cyber Cop focuses on everyday scams, from phishing links and fake helplines to impersonation calls and payment fraud. It shows how these scams work and how to respond simply: pause, verify and report.
As cyber fraud grows with digital adoption, Bandhan Bank is taking a proactive, customer-first approach to build safer online habits. The initiative aims to make cyber safety easy to understand, remember and practise in daily life.
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“Cyber fraud is one of the biggest threats facing ordinary Indians today. With Cyber Cop, we want to make sure every person, regardless of age or background, knows how to protect themselves online. Because awareness is the strongest weapon we have.” — Rohit Shetty, Filmmaker & Brand Ambassador, Cyber Cop. |
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